Within the first 24 hours
Send the album or resource people were promised. Keep photo contributions open long enough for guests to add what is still on their phones. Announce any raffle or vote result in the channel where people took part.
If the finished recap is not ready, share the album first. Timely and useful beats polished and late.
During the first week
Ask one focused question, share a short recap and tell people what happens next. If another event is planned, include the date with the photos instead of waiting for a separate campaign.
Share the attendee view
Send the photos, clips or resources that help people revisit what they joined.
Ask for one useful answer
Choose the question most likely to change the next event.
Feature the community carefully
Credit contributors and confirm permission before reposting guest content.
Invite the next step
Use one clear action such as the next date, membership, replay or reply.
Build for returning guests
Do not measure the week only by likes. Track whether people return, respond and take the next relevant action over time. Keep first-time attendees separate from regulars so the message can reflect the relationship.
MyWrap for Business keeps event participation and opted-in contact status in the workspace. Use it to identify returning attendees, while leaving people out of marketing they did not request.
Frequently asked questions
What is post-event engagement?
It is the useful communication and participation that happens after an event, such as sharing photos, collecting feedback, delivering resources and inviting the next step.
How soon should I follow up after an event?
Send the first useful item within 24 to 48 hours. Follow with anything that requires more preparation during the first week.
What should I send attendees after an event?
Send what was promised, usually photos, slides, a recording or a resource, then include one clear next action.
How do I bring attendees back?
Make the next date easy to find, recognize returning guests and use previous participation to send relevant invitations only to people you are allowed to contact.
See what your next event leaves behind
Everyone’s photos, the attendee record and the report, from one link on the wall.
