Content agreement
Get the rights to event photos before the upload, not after
If you plan to post what your guests shot, the moment to settle that is before the photo is uploaded. MyWrap shows your own terms to every guest at that moment, and keeps a record of who agreed to which version.
How a brand runs one
One workspace runs the album, the event and the audience record it leaves behind.
Open a workspace
Sign in with a work email at mywrap.app/business/login. Creating the workspace is free: you name the brand, say what you do, and paste your links, and the setup fills in your brand kit, your writing voice and your public brand page from your own pages. It shows you what it wrote before saving any of it.
Set up the event
Name, date, location, how many photos each guest may add, an entry code if the album should not be open to the whole internet, whether your content terms apply, and whether the event shows on your brand page. The album exists from that moment; the cover is picked afterwards.
The room joins with one link
A link or a QR code on the wall. Guests open it in a phone browser and start adding photos and clips: no app, no account, no invite to accept. If your workspace has content terms, they are shown before the first photo goes anywhere, and who agreed to which version is recorded.
The event runs itself
Guests answer polls, hot takes, quizzes and question boxes, enter the raffle, tap your shop and follow cards, and opt in on a sign-up card. Anyone who makes their own recap out of the album gets the paid frame set without paying for it, because the album carries your plan rather than their account.
The workspace keeps the event
Afterwards: full analytics, the attendee list with segments, every photo and clip in one library, a ranked social pack with separate copy for Instagram, TikTok, X and LinkedIn, an official recap you own, and a report you can export as JSON or CSV. Across events, returning audience and side-by-side comparison.
The usual version of this is a sign on a wall
A laminated notice by the door saying photography is taking place is not a record of anything. Asking afterwards, in the DMs, for permission to repost is worse: it is slow, most people never answer, and the shot you wanted is stale by the time they do.
MyWrap puts the question where it belongs, in front of the person, at the instant they pick photos, before a single file has moved.
Three starting points, or your own words
Three templates, or your own words. Event only: Your photos stay in this album. The organiser does not reuse them anywhere else. Event and social: The organiser may also post your photos on their own social channels and website. Full licence: The organiser may use your photos in any medium, including paid advertising. Whichever you use, what gets stored is the resolved text, never a pointer to a template, because templates change and what someone agreed to must not.
Your brand name is substituted into the wording when it is shown, so a guest reads your name rather than a placeholder.
Versioning that re-asks only when the words change
The version is derived from the text itself. Switching between two templates that say the same thing does not re-prompt a room mid-event; editing the actual wording does. Renaming your brand does not re-ask everyone either, which is the correct behaviour and not an accident.
Consent is stored per contributor, keyed to the identity that uploaded, so guests who never made an account are recorded too. The album owner and its admins are exempt from their own terms.
Enforced on the server, not just in the dialog
Both upload paths refuse until consent is recorded, the photo request and the token that a video upload needs. That distinction matters: a token issued is a file already on its way, so a check that only guarded the visible button would be a check that does not hold.
Terms can be set once for the whole workspace and inherited by every event, or set per event. An event with no terms of its own reads the workspace default live, so changing it applies to the next guest rather than to nobody.
MyWrap stores the words you choose and the record of who agreed to them. It does not supply legal advice, and the terms you use are yours to decide with your own counsel.
The short version
- Who it is for
- Brands, venues, festivals, agencies, conference and community teams, anyone who runs events and currently leaves with nothing but a photographer’s invoice.
- What guests install
- Nothing. The album opens in a phone browser, and no account is needed to add photos or answer a card.
- Price
- Brand Event $69 one-time (one event, 250 / event). Brand $179 per month or $1,790 per year, unlimited events and 2,500 / month. Enterprise is custom.
- What a participant is
- A distinct person who uploaded, answered a card, or marked themselves as there. Not a photo, and not a page view, a brand pays for reach, not for storage.
- The CRM
- Every person across every event you have run, with their uploads, answers, sign-up status and lifecycle stage, plus saved segments. Contact details are only ever the ones someone opted in with, and they export as CSV.
- Content rights
- Your own upload terms, shown before a guest’s first photo, version-stamped, with a record of who agreed to which version, guests without accounts included.
- Branding
- Your logo, accent colour and call-to-action on the album and on every recap made from it, plus a public page at mywrap.app/b/yourbrand. Removing the MyWrap mark entirely is Enterprise.
- Who can run it
- Several people share one workspace as owner, admin or member (up to 15 on Brand, 100 on Enterprise). The plan belongs to the organisation, so the person who bought it can leave without taking the events with them.
Questions people actually ask
How do brands get rights to user-generated content at events?
By asking before the upload rather than after the fact. MyWrap shows your content terms to every guest at the moment they add their first photo, records which version they agreed to, and refuses the upload until they have.
Does it work for guests who never sign in?
Yes. Consent is keyed to the contributor identity that uploaded, so an anonymous guest’s agreement is recorded the same way a signed-in user’s is.
What happens if I edit the terms later?
Editing the wording creates a new version and guests are asked again. Switching between templates that say the same thing, or renaming your brand, does not re-prompt anyone, the version follows the actual words.
Can each event have different terms?
Yes. Set a default for the workspace that every event inherits, or override it on a single event. An event with no terms of its own reads the workspace default at the moment a guest is asked.
Is this legal advice?
No. MyWrap provides the mechanism, your wording, shown at the right moment, with a version-stamped record of who agreed. What the wording should say is a decision for you and your own counsel.
Which plan includes it?
The content agreement is part of the event-day kit, included from Brand Event ($69) upward.
What MyWrap for Business is
MyWrap for Business is a branded shared photo album and event CRM. Guests open one link to add photos, answer cards and enter raffles: no app or account required. The album carries the brand’s logo, colour and content terms. After the event, the workspace keeps the attendee record, opted-in contacts, post-ready photos and captions, and a report of what happened. The CRM is built from real participation rather than a registration or badge-scan list.